Vibrant boutique showcasing playful, illustrative fashion, accessories and items
Category:
Fashion and Accessories
Est.
2020
Items released:
Hautes, Casquettes, Pantalons-Shorts, Pyjamas
eCommerce:
Squarespace
Founders:
Gabrielle Laïla Tittley
How did you get the idea to transform your art into clothing and textiles?
Well, since 2012 I have been selling reproductions of my art.
I’ve been painting for a long time, doing unique pieces, and taking inspiration from my life and my friends’ lives. But it seemed weird to me to just paint one thing and sell that one painting.
So I started to sell reproductions of my paintings at shows — making them into posters and prints, until eventually it became sweaters and clothing.
What are some values behind the brand: Pony?
I love to make art accessible. I think that it should be something that everyone can enjoy, not only people with money.
That was one of the reasons I got into it. My vision with the store was to create an open-minded, creative space — a place where everyone feels welcome and safe.
Really, it’s less of a store and more of an artistic experience.